Ketchup Isn't Just Tomatoes

Heinz introduced a new ketchup with with additional veggies. It claims to keep the same taste and texture and the ketchup we know and love. It has less sugar than the traditional sauce. But what is surprising, is that this is an attempt to gets kids to eat more vegetables. How much of a condiment do you put on your food? Sounds like more than a little dipping sauce to affect  you daily intake that much.