Find yourself watching TV put also playing on your phone or tablet? 9 in 10 people do. They’re called ‘Second Screeners.’
1 in 5 (19%) say they do it to keep to date with what others are saying about the same show on social media. Another 29% do it so they don’t miss any notifications.
Even though ‘Second Screeners’ are glued to their devices 87% would pick up a call in the middle of a film or episode.
