If you buy Kraft Mac & Cheese you know what to expect: Macaroni . . . cheese . . . and one of the cheapest, easiest, least nutritious meals of the week. But that’s about to change . . . and no, not that last part.
Kraft is nixing the CHEESE. (???) But it won’t just be a box of noodles.
It’s called “Kraft Not Mac & Cheese” and it features a dairy-free alternative to its usual powdered cheese. (Yes, that powdered cheese has dairy.)
It will be showing up in grocery stores soon, and will come in two varieties . . . original and white cheddar with shells. Both will be priced at $3.49. This is the first time Kraft has offered a vegan, “plant-based” option.
The vegan cheese “sauce” is made with fava bean protein and coconut oil powder, which Kraft says has a “similar taste, look, and feel to dairy-based mac and cheese.” In other words, it’s better than it sounds. In fact, their press release describes it as “mouthwatering.”
(CNN / Kraft) (Here are photos of the boxes. Thankfully, they make it clear which ones are the plant-based cheese.)
